ABOUT ME

I'm Rachel.

Before working with small businesses, I spent over a decade inside other people's businesses, sitting with commercial directors on revenue strategy and sales forecasts, working alongside sales teams to win new business, leading rebrands with CEOs, and building marketing strategies from scratch.

Across global corporations and fast-growing businesses in London and Sydney, I drove AUD $10M in revenue through one events programme alone.

I've seen how businesses work from the inside, where revenue comes from, what affects profitability, and how pricing, processes, systems, people and marketing can all affect the bigger picture.

But one thing I've noticed is that smaller business owners are often trying to do all of this themselves.

There isn't a commercial director looking at the numbers with you. There isn't a marketing team to sense-check your ideas. There isn't a strategy department helping you work out what to prioritise. It's all sitting with you.

And that's where I come in. I bring the strategic thinking I've spent years doing inside bigger businesses and apply it to smaller businesses, with a more practical, hands-on approach.

Sometimes you know exactly what the problem is and need help working through it. Sometimes you know something isn't working but can't quite see why. And sometimes the business has simply grown to the point where the way you've been running it doesn't work anymore.

My role is to step into that with you, look at the business as a whole, work out what's actually going on and help you decide what to do next.

You know your business better than anyone. I'm there to bring the perspective that's hard to get when you're in it every day.

And to help you move forward without making things more complicated than they need to be.